25 Most Influential Investing Blogs (By the Numbers)
At Ask the Advisor, we love reading a good investment-related blog post. Recently, our interest in investing and blogging begged the question: which investing blogs have the biggest reach? With nowhere to turn to answer this question definitively, we thought it would be an interesting exercise to rank all of the blogs in the investment niche.
In ranking the most influential investing blogs, our goal was to show — using objective data from reliable sources — which blogs about investing are the most popular. To this end, we used data for these four metrics to calculate the rankings:
Top 25 (see complete methodology below)
|1||Get Rich Slowly||6||10||10||10||36|
|2||My Money Blog||5||10||10||10||35|
|3||I Will Teach You To Be Rich||6||9||9||10||34|
|5||Money, Matter, and More Musings||5||10||10||7||32|
|6||Personal Finance Advice||4||9||10||7||30|
|7||The Ad-Free Personal Finance Blogs Aggregator||5||8||8||9||30|
|8||The Sun's Financial Diary||5||9||9||6||29|
|11||Blogging Away Debt||4||7||9||7||27|
|12||Neville's Financial Blog||5||7||6||9||27|
|14||Boston Gal's Open Wallet||5||5||7||8||25|
|15||Not Made of Money||4||7||6||6||23|
|16||Frugal For Life||4||6||8||5||23|
|18||The Budgeting Babe||5||4||3||9||21|
|19||Everybody Loves Your Money||5||5||3||7||20|
|20||Experiments in Finance||4||5||5||5||19|
|21||Money for the Rest of Us||4||4||7||4||19|
|23||Dedicated to Financial Freedom||4||4||6||3||17|
|24||Ask Uncle Bill||4||3||3||5||15|
|25||Finance For Youth||6||3||4||2||15|
To begin, we found a set of Web sites that met a certain criteria. To become a member of the set of Web sites to be ranked, a Web site must, as of August 14, 2007:
- be listed in the DMOZ category, Money Management Weblogs; or
- be ranked in the top 200 for the phrase investing blog on Google; and
- be primarily a blog about investing.
For each metric, a score was assigned on a 0–10 scale. For Google PageRank, raw PageRank data was scored. For Alexa Rank, Technorati Authority, and Bloglines Subscribers, the Web sites were broken up into deciles. If a Web site was in the 0>10% decile, a 1 was scored; for the 10>20% decile, a 2 was scored; and so on, up to a 10 being scored for the 90–100% decile. If no data was available, a 0 was scored.
The overall score for each Web site is the sum of the scores of the four metrics. In the event of a tie in overall score, the tie is broken according to the Alexa Rank raw data.